Web3 VC platform team as a service

Platform bandwidth for funds and founders.

VCPT helps venture funds and portfolio companies build a strong foundation early, especially when marketing, community, and talent are important but under-resourced.

VC
Marketing

GTM strategy, content, PR, growth hacking, and performance.

Community

Community strategy, management, and engagement.

Talent

Recruiting, intros, hiring strategy, and team building.

Platform

Launchpads, exchanges, tools, and operational infrastructure.

01

The Problem

  • Marketing is often left out in the early days of startups.
  • The same is true of community building and finding talent that contributes to a project's success.
  • All projects need to operate with the goal of eventually launching something great.
  • Technical founders can build for years without thinking enough about marketing.
  • VCPT helps solve these gaps, which in turn helps the fund.

02

The Solution

  • Not every VC fund has the bandwidth for a full-time platform team.
  • VCPT is your bandwidth.
  • We work with founders who would rather focus on building the product, and marketing teams that need more guidance.
  • We help teams strategize and ideate so they can execute quickly.
  • VCPT can be a sounding board, a starting point, and your eyes and ears on the inside.

03

How It Works

  1. Instead of hiring 1-3 additional staff and paying full salaries, retain VCPT monthly to handle platform jobs.
  2. We come in part-time, or more when needed.
  3. We start with a defined group of portfolio companies.
  4. Portfolio companies can change month to month.
  5. We advise on marketing, community, and other related topics.
  6. We set working parameters.
  7. Advisory is part of the price, and so is getting started.
  8. We provide tools and coaching so teams can execute on their own.
  9. We report back with notes and action items every week.
  10. Urgent or time-sensitive items are escalated immediately.

Fund and portfolio company privacy is important to us. Anything learned regarding your investments and internal activities remains internal. The only thing we take from fund to fund is our own best practices.

Retainers and monthly support

Packages

Prices are guidelines only and subject to change. Packages are tailored based on needs at a given time.

With Portcos

Marketing & Community Advisory

Weekly advisory calls, pre-call prep, post-call action items, unlimited Telegram chat support, and weekly or monthly reports for project and fund.

  • Social media and content creation guidance
  • Community management strategy
  • PR and announcements (+)
  • Growth hacking (+)
  • TGE planning and strategy
  • Talent and platform advisory and intros
  • Launchpads and exchanges
  • Market makers
  • Auditors
  • Hiring (+)
  • Full stack marketing and PR agencies
  • Other support, including legal and accounting
$12,500 /month

5 portfolio companies

$25,000 /month

12 portfolio companies

Fund Only

Fund Communications

  • Social media management
  • Internal thought leadership
  • PR and announcements (+)
  • Form and manage agency relationships
  • Talent and hiring for portfolio companies or fund (+)
$10,000 /month

Up to 2 press releases per month, distributed to AP Newswire or similar.

Extras include crypto and traditional newswires, plus recruiting at 17-20%. For example, a $200k OTE salary equals a $34,000 fee.

Portcos + The Fund

The Full Meal Deal

A broader platform retainer for fund needs plus portfolio company support.

$20,000 /month

5 portfolio companies

$30,000 /month

12 portfolio companies

One Portco

Full Marketing Strategy + Execution

  • Social media, content, and thought leadership
  • Community management and moderation
  • PR and announcements ($)
  • Growth hacking ($, partner)
  • Overall marketing strategy and execution
  • Talent and platform advisory and intros
  • Hiring ($)
  • Launchpads and exchanges
  • Market makers
  • Auditors
  • Full stack marketing and PR agencies
  • Other support, including legal and accounting
$15,000 /month per portco

CMO, social media manager, community manager, and content writer.

Includes 1 free press release per month distributed to AP Newswire or similar. Full PR team add-on, localized marketing, and KOL packages are available.

Additional costs may incur, such as press release distribution or additional agency help, including localized marketing, growth hacking, and similar services.

Creative | Design

Design support with serious range.

VCPT has partnered with the design firm behind these household-name brands.

Aethir Turing Macrohard Colossus Grok xAI Mars 2020

All Services

What VCPT and our tier-one partner network can offer

VCPT is a small, lean team that may rely on third parties for some services. We will always disclose this beforehand, and separate charges may apply.

  • Social media strategy
  • Social media execution
  • Community management
  • Community setup and strategy
  • Go to market strategy
  • Performance marketing
  • Global marketing and KOL campaigns
  • KOLs
  • TGE and token sale planning and execution
  • Growth hacking
  • TikTok micro-KOL strategy
  • PR and announcements
  • Reputation and crisis management
  • Market makers
  • Launchpads
  • Exchanges
  • Auditors
  • Cloud credit setup and management
  • Crypto newswire bulk discounts for funds and projects
  • Tokenomics
  • Recruiting and talent

Core team competencies

We're not an agency. We're a platform.

VCPT is led by a web3 veteran from the class of 2017 and in VC since 2022. The actual team grows and shrinks as needed and consists of marketing, community, talent, and industry relationship experts who are professional multitaskers experienced working multiple projects at once.

Community

Community management and moderation, strategy, and professional degen mindset.

Marketing

Senior leadership, GTM strategy, execution, and a decade of best practices.

Talent

Talent leaders with varying points of view, with hundreds of successful hires on record.

Who we've worked with

A sampling from the hundreds.

The actual number counts in the hundreds, but here is a sampling of projects our team has worked with or helped over the years.

Findora Shima Capital Open Forest Protocol DOMA IMUA Goldilocks DAO D3 Berachain Tribal Finance Tangem Momentum KINETK

Contact

Let's build stronger portfolio companies, and stronger portfolios.

Whether you are a fund or a founder, let's talk about how VCPT can help you build, launch, and grow with confidence.

hello@vcplatformteam.com